HANDTMANN - ALIMENTARIA FOOD TECH 2023

The Handtmann trade show booth at Alimentaria FoodTech 2023, held in Barcelona, was designed within a 21 x 29 squeare meter space, optimizing layout to showcase its food processing technology. The design combined functional areas with a professional aesthetic, featuring large graphic panels displaying key messages like “Turning Ideas into Solutions,” reinforcing its industry positioning.

The booth featured a central transit area, ensuring a smooth visitor flow to various sections. Along the sides, multiple machinery stations allowed attendees to observe equipment in action. Two meeting rooms were included for private client discussions, along with a networking area equipped with a service bar and comfortable furniture, fostering interaction among attendees. Additionally, a video wall at the entrance projected dynamic content highlighting Handtmann’s technological solutions.

Industrial materials and finishes, complemented by wooden details and corporate tones, created an innovative yet welcoming atmosphere. With this setup, the Handtmann booth not only stood out visually but also provided a comprehensive experience for exploring its automation and food processing technologies.