SIMA 2025

May 21-24 at IFEMA Madrid

SIMA 2024 figures

Visitors

Exhibiting Brands

Offered properties

SIMA 2025: the leading real estate trade show driving the sector in Spain

El Salón Inmobiliario de Madrid (SIMA) solidifies its position in 2025 as the benchmark event for the real estate sector in Spain, with its upcoming edition taking place from May 21 to 24 at IFEMA Madrid. This year, the trade show features a renewed program focused on increasing housing production, addressing one of the industry’s key challenges.

History and evolution of SIMA 2025

Since its first edition in 1998, SIMA has evolved from a local event into Spain’s most important real estate trade show. In its early days, it featured around 50 exhibitors and focused primarily on Madrid’s residential market.

During the 2008 real estate crisis, SIMA reinvented itself by expanding beyond traditional property sales, incorporating new sectors and services.

In recent years, it has introduced specialized areas in technology, sustainability, and international investment, adapting to the transformations of the Spanish real estate sector and solidifying its position as the country’s leading trade show.

What is SIMA and why does it stand out in the industry?

SIMA is the most important meeting point for the real estate sector in Spain, bringing together over 300 exhibitors and attracting thousands of visitors each year.

The event has a significant impact on Madrid’s economy, benefiting industries such as hospitality, transportation, and professional services. While there is no exact figure on its economic impact, it is estimated that the trade show generates substantial business activity and commercial transactions during its run.

Additionally, SIMA creates temporary job opportunities during the event and fosters business relationships that can lead to job creation in the real estate sector in the medium and long term.

Key sectors at SIMA 2025

Real estate developers and construction companies.

Real estate developers and construction companies are at the core of SIMA, showcasing innovative residential and commercial developments that reflect the latest trends in design and sustainability.

The real estate offering is diverse, ranging from primary residences to investment properties, with a growing emphasis on energy efficiency and sustainability.

The construction sector also leverages the trade show to present new technologies and materials, such as industrialized construction systems and modular solutions, addressing the demand for more sustainable and affordable housing.

Technology and proptech

The proptech sector has gained prominence at SIMA, showcasing digital solutions that are transforming the way real estate assets are marketed and managed.

Some key innovations include:

Virtual and augmented reality for immersive property tours.
Blockchain applied to asset tokenization and smart contract management.
Big data and predictive analytics to support investment decision-making.

Sustainability and energy efficiency

Sustainability is a key focus at SIMA, with exhibitors showcasing eco-friendly and energy-efficient solutions.

Some of the most prominent trends include:

Use of sustainable materials and renewable energy sources.
Efficient climate control systems and smart waste management.
Implementation of circular economy principles in the real estate sector.

How Servis can help you at SIMA 2025

In a highly competitive event like SIMA, having a well-designed stand makes all the difference. First impressions are key to attracting visitors and turning opportunities into business.

Strategic and customized design: Every company has a unique identity, and at Servis, we design stands that reflect your brand and business goals. We ensure your space stands out at SIMA with an attractive and functional design.
Hassle-free production and setup: We handle the entire process—from production to assembly and dismantling at IFEMA Madrid. This allows you to focus on connecting with clients while we take care of every detail. Plus, as a recommended supplier of IFEMA, we know the venue inside out.
Sustainability and technology in your stand: We incorporate sustainable materials and innovative solutions so your stand not only grabs attention but also reflects your commitment to sustainability and digitalization—two key pillars in today’s real estate sector.
Extensive experience in trade shows and events: With over 50 years of designing and building stands for leading trade shows across Spain and Europe, we know how to optimize your space to attract visitors and enhance your brand image.

Want your company to stand out at SIMA 2025? Contact us and let’s design a stand that turns your presence at the trade show into a major business opportunity.

Contact us and get a design proposal